Sheng Fen Chien's
Portfolio

automatically display the visual images at hero area to grab users' eyeballs

Categorized by affordability


automatically display the visual images at hero area to grab users' eyeballs




Web Page Development
1. User-friendly
2. Two-way communication
3. Visual-oriented
This was the top three criteria for a website designed for specific target audeince. I built Gathertoeat.com by using Adobe Dreamweaver and Firebug to examine the website function.
SEO Strategy
1. The goals are the growth of 10% sales and creating target audience's desire to power independence
2. Integration of web page design to design proper landing pages corresponding to Google Adwords
3. Measurement includes CTR and conversion





Search Engine Marketing -
Google Adwords & Landing Page Design
My responsibility at Plus972 Design and Marketing Agency includes designing performance-driven Google ad campaigns, which require succinct ad copywriting and straightforward landing page design.
I use Wordpress for building the landing pages, keyword tools for competitive research and Google analytics for performance measurement.
Case#1 A Promotional Campaign
Bo Visual is an architectual rendering company including the services such as 360 degree vitual tour, 3D renderings and video animation. Our purpose is to draw target audience by accentuating the speed of service and the monetary incentive.
Case#2 A Niche Service
SB Diamond is a diamond dealer in New York city, unlike most competitors, SB Diamond features the privacy and easiness for their customers. The campaign specifically advertised their buying service for anyone who wants to sell diamonds. According to research, our niche customers value the transparency, trustworthiness and the easiness, which have been demonstrated by showing the flow of the process for selling diamonds.